Monday, September 24, 2007

nu musik: edIT

"Unify to Elevate"

Edward Ma's edIT moniker couldn't be more self-explanatory: his music is a collage of different styles stitched together in painstaking detail to create what he hears to be "hip-hop in the future." Urb magazine pinned him as one of the "Next 100" artists to watch in 2006, and it seems that edIT is ready to live up to the hype.

A far cry from his downbeat debut (2004's Crying Over Pros for No Reason), edIT's sophomore effort is "upbeat, energetic and impossibly complex" with the sound lying somewhere in between IDM, glitch-hop, and French electro. Entitled Certified Air Raid Material, his goal for the music is twofold: showing the world that there is "no more need for bombs, violence, fear and negativity" while at the same time using the music "to release all of those aggressions on the dancefloor."

Listen to a track below and purchase the album October 9 courtesy of Alpha Pup Records. Also be sure to catch edIT on tour as 1/3 of The Glitch Mob, opening for STS9 this coming Saturday at the Nokia Theater in Times Square.

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